Ford BlueCruise is a state-of-the-art hands-free driving technology designed to enhance the driving experience on prequalified sections of divided highways, known as Hands-Free Blue Zones, which cover over 130,000 miles of North American roads. The technology is integrated into Ford’s advanced driver assist system (ADAS), building upon Intelligent Adaptive Cruise Control with Stop-and-Go, Lane Centering, and Speed Sign Recognition. This allows for hands-free vehicle operation while ensuring the driver’s attention remains on the road through a driver-facing camera.
In 2024, Ford plans to expand the availability of BlueCruise by equipping an additional 500,000 vehicles with this technology. BlueCruise hardware will come standard on select models like the Mustang Mach-E, Ford F-150, F-150 Lightning, and the Expedition, with options for activation through a flexible subscription model. Customers can opt for a monthly plan for $75, an annual plan for $800, or a three-year plan for $2,100. For Lincoln vehicles, options include up to four years of BlueCruise access or a 90-day complimentary trial, depending on the vehicle trim.
The latest iteration, BlueCruise 1.3, offers improved performance on curves and in narrow lanes, staying engaged in hands-free mode significantly longer than the original version. New features include Lane Change Assist, which allows for hands-free lane changes when the driver signals their intent, and Predictive Speed Assist, which automatically adjusts speed when approaching a curve. Another feature, In-Lane Repositioning, subtly shifts the vehicle’s position away from larger vehicles in adjacent lanes, enhancing safety and comfort.
Overall, Ford’s BlueCruise is continually evolving, with over 16 million hands-free driving miles accumulated by users. It represents a significant step towards more autonomous driving experiences, offering convenience, safety, and a more enjoyable driving experience, especially in traffic or over long distances.
Turn on automatic software updates and set a recurring update schedule, both of which can be done on your in-vehicle screen under Settings > Software Updates. Setting a recurring schedule is especially important for receiving non-drivable updates like new BlueCruise versions. For help, visit our article on how to set a schedule.
It is recommended that you connect your vehicle to a Wi-Fi network, where available, for faster software updates.
To use Ford BlueCruise, you need to activate your FordPass®** Connect modem and have your Vehicle Connectivity Settings set to On. If your vehicle is eligible for a complimentary trial, BlueCruise will automatically be available once your modem is activated and you have accepted the terms and conditions.
If you have Ford BlueCruise 1.2 and In-Lane Repositioning or Lane Change Assist are not working, make sure the latest features are set to On by heading over to your in-vehicle screen and selecting Features > Driver Assistance > Adaptive Cruise Control, then toggle On In-Lane Repositioning and Lane Change Assist.
When you’re ready to use BlueCruise, select the Adaptive Cruise Control button 
If you continue to experience issues, please let us help. Contact us at 1-800-392-3673. If you prefer, you can also chat with us.
This warning pops up when the driver-facing camera is having difficulty detecting your eyes. This can happen if you look away for too long, if your seat and/or steering wheel are set in a combination where the camera cannot see you or if bright sunlight causes your eyes to squint.
For squinting, try using the sun visor, and/or closing the moonroof shade or wearing sunglasses.
Ford BlueCruise works with most,  but not all, sunglasses, and it can also recognize your face when wearing face coverings such as masks or religious clothing. However, wearing both sunglasses and facial coverings may obscure too much of your face and make it difficult for the cameras to work properly.†Â
Remember that this is a driver-assist feature. You will need to watch the road and be ready to take control at all times.
Ford believes in transparency, helping protect your privacy, and obtaining appropriate consent in the collection and use of all your data.
Yes. Ford can receive speed and location data from connected vehicles if you provide appropriate consent.
Ford vehicles can wirelessly transmit data in various ways, depending on the feature or service. Those ways include Wi-Fi, embedded cellular modem, and wired or plugged-in cellular devices.
Ford is committed to helping protect our customers’ privacy. If Ford does not have the customer’s data, we would require consent from the owner of the vehicle to provide data based on sufficient legal authority, such as a valid subpoena, court order, or law enforcement warrant.
